It will come as no surprise to anyone that Ted adores bold, dazzling prints; and his womenswear Spring/Summer collection is no exception. Inspired by the beauty and allure of a secret garden, the collection features elaborate floral designs, which are complemented by fresh base colours, dramatic geometrics, statement checks and Ted’s unparalleled eye for detail.
Launching with Ted’s Spring Greens and transitioning into Citrus Brights, every aspect of the creative aligns seasonal colour with product. The market feel run throughout, using colloquialisms and a pinch of mischief to further push the idea. And with the subtle use of lighting to reflect the moment of the sun – Ted’s been up since the crack of dawn, working tirelessly to create quality produce, that matters. Vibrant hues of red, orange and turquoise are harmonised with soft pinks and nudes and dark shades of navy and rich black.
Ted’s florals are aplenty, in his bold Fantasia print and the delicate Elegant print, inspired by handpicked flowers from glorious gardens across the globe.
He’s also weaved geometric prints throughout the season, with bright green and flashes of pink creating 70’s inspired patterns.
Georgette styles are a strong influence this season, having been given the renewed Ted treatment with delicate shirring and lace details.
Laid-back luxe pieces continue to be key; logo tees take centre stage and wide leg trousers feature sporty side stripes, all of which create a relaxed yet stylish look when paired with Ted’s leather jackets.
Co-ordinating pieces are still key across the season, from lavish ruffled trousers and shirts to vibrant patterns from head to toe, the bolder the better.
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