With its sharp sense of style, independent spirit and a fashion heritage par excellence, Miss Selfridge really is a child of the '60s. Unveiled in 1966 as the new, young fashion department within Selfridges on London's Oxford Street, the brand quickly became renowned for capturing the latest trends and epitomising colourful, fun and fast-moving fashion embodied by qualities such as variety, individuality and originality. In the intervening years Miss Selfridge has continued to innovate and invigorate. One of the first retailers to use Kate Moss in its campaigns, the brand marked itself as one whose finger was firmly on fashion’s pulse. Other successful models and actresses followed, including Naomi Campbell, Yasmin le Bon, Tess Daly and Saffron Burrows. We go all out to bring contemporary style to self-assured women looking for unique feminine fashions. Because, after all, confident self-expression is the best kind there is. 

Find our stores

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    L3 - 28, Saigon Centre , 65 Le Loi Street , Ben Nghe Ward , District 1, Ho Chi Minh City, Vietnam
    T: (84-28) 3821 0621
    E: CustomerServices@maisonjsc.com

Miss Selfridge News

Friday 16, Jun, 2017

Miss Selfridge – End of Season Sale up to 50% off

Great chance ever to re-new your beloved wardrobe with high street fashion from 15th June 2017.

Thursday 19, Jan, 2017

Miss Selfridge presents a gorgeous collection for Chinese New Year

Available for Chinese New Year, Miss Selfridge introduces The Collection – a beautiful capsule range of occasion wear exuding femininity and glamour.